Business Express is an online portal that covers the latest developments in the world of business and finance. From startups and entrepreneurship to mergers and acquisitions, Business Express provides reporting on the stories that matter most to business leaders and decision-makers.The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.
2024 03 22T070435Z 1 LYNXNPEK2L06M RTROPTP 4 SOCCER EURO COUNTDOWN scaled
2024 03 22T070435Z 1 LYNXNPEK2L06M RTROPTP 4 SOCCER EURO COUNTDOWN scaled

European Championship won’t save German economy, study shows


European Championship won’t save German economy, study shows

BERLIN(Reuters) – The European Championship to be held in Germany this summer is unlikely to turn into a summer fairytale for the euro zone’s largest economy as it struggles for growth, a study by a leading institute and seen by Reuters showed on Friday.

“The experience of the Football World Cup in 2006 shows that major sporting events are not economic fireworks,” said Michael Groemling, head of the Institute of the German Economy IW Koeln.

Germany’s industry-heavy economy has struggled since Russia’s February 2022 invasion of Ukraine, which pushed up energy costs, and it is now in its fourth straight quarter of zero or negative growth, weighing on the whole euro zone.

Many consumers are likely to use Euro 2024 as an opportunity to buy a new television, invite people to a public viewing or drink one more beer while watching the games, he said.

“But they will save money elsewhere: bratwurst instead of a restaurant, TV instead of going to the cinema,” said Groemling. “As a result, consumer spending is not necessarily increasing, but shifting.”

The event could provide a small economic boost for the 10 cities hosting the games. However, this will not result in higher gross domestic product at the end of the year, according to the IW study.

Germany’s gross domestic product (GDP) shrank by 0.3% in 2023, making it the world’s weakest-performing major economy. Modest growth is expected this year.

It is true that some money will still flow into some stadiums in the form of modernisation work. “However, no new roads or other infrastructure will be built, as was the case with the World Cup in South Africa, for example,” said Groemling.

Don't miss out on any breaking news or insightful opinions!
Subscribe to our free newsletter and stay updated on the go!


By submitting this form, you are consenting to receive marketing emails from: Global Banking & Finance Review. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

Income from the sale of TV rights also went to the football association UEFA, which is based in Switzerland.

However, psychological effects should not be underestimated. “A major sporting event can brighten the mood and improve the image of the host country,” said the expert.

A successful European Championship from a sporting and organisational point of view makes the location more attractive.

“Image cultivation is an enormous gain, especially against the backdrop of weak direct investment,” said Groemling.

 

(Reporting by Rene Wagner and Maria Martinez; Editing by Hugh Lawson)

 

Recent Post: