Liberis to embed business finance solutions within Klarna platform to expand scope of services to its customers
Through the partnership, Klarna will offer pre-approved revenue-based financing to its global merchant base Liberis, the leading global embedded business finance provider, has provided £500m in financing to SMEs
LONDON – 29 June 2021 – Global embedded business finance platform Liberis has today announced it has been selected by Klarna, the leading global payments and shopping service, for a strategic collaboration to provide additional financial services to Klarna merchants. Through this partnership, Liberis will initially provide revenue-based financing to Klarna merchants.
Klarna, one of Europe’s most valuable private technology companies, provides 250,000 merchants in 17 countries with a checkout and payment suite that enables their consumers to “buy now and pay later”. Now, through Liberis, Klarna can also offer its merchant partners flexible financing solutions, pre-approved with fair and equitable payment terms that are based on their revenues and actual transactions.
Rob Straathof, CEO of Liberis: “By making finance more personalised, intuitive and accessible, we in turn empower our partners to improve engagement, satisfaction and loyalty for their own customers. This symbiotic relationship benefits everyone. We are proud to have been selected by Klarna, one of the world’s most successful and admired fintech companies, in our shared mission to support the growth of small businesses around the world.”
Straathof continues: “Klarna’s “Buy now Pay Later” functionality has allowed merchants to serve their customers for many years. We are thrilled to expand this functionality by offering these companies a flexible financing option, embedded within Klarna’s platform, that will bolster their businesses through hard times and periods of growth.”
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How it works
Liberis’ API-powered technology integrates directly into its partners’ platforms. These partners, typically ecommerce or payments platforms such as Klarna, can then provide their end customers with a value added service of revenue-based finance, with payment terms based on their actual transaction data.
The entire process is managed seamlessly within the Klarna ecosystem. Personalised, pre-approved financing offers are displayed within their Klarna dashboard or app. If interested, the merchant can complete a quick approval and underwriting process, and receive the funds within two business days of applying.
All of the transactions for the financing – both receipt and payment – take place within the merchant’s Klarna account, at a pre-arranged rate of their choosing.
The revenue-based funding options will be available immediately for Klarna merchants around the world in the coming months.
Wanda Rich has been the Editor-in-Chief of Global Banking & Finance Review since 2011, playing a pivotal role in shaping the publication’s content and direction. Under her leadership, the magazine has expanded its global reach and established itself as a trusted source of information and analysis across various financial sectors. She is known for conducting exclusive interviews with industry leaders and oversees the Global Banking & Finance Awards, which recognize innovation and leadership in finance. In addition to Global Banking & Finance Review, Wanda also serves as editor for numerous other platforms, including Asset Digest, Biz Dispatch, Blockchain Tribune, Business Express, Brands Journal, Companies Digest, Economy Standard, Entrepreneur Tribune, Finance Digest, Fintech Herald, Global Islamic Finance Magazine, International Releases, Online World News, Luxury Adviser, Palmbay Herald, Startup Observer, Technology Dispatch, Trading Herald, and Wealth Tribune.