Business Express is an online portal that covers the latest developments in the world of business and finance. From startups and entrepreneurship to mergers and acquisitions, Business Express provides reporting on the stories that matter most to business leaders and decision-makers.The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.
1 2
1 2

New Directions for 2021 – The Sleep Nanny Academy is open for business

The unemployment rate in the UK recently hit a four-year high, bringing that stat up to 5 per cent – that’s 1.72 million people without work. The fear is, with lockdowns, rising redundancies and a gloomy economy on the horizon, that number is only set to rise. 

One option for people considering a change in direction is to become a Sleep Nanny. Getting your baby to sleep well is always going to be a huge issue for new parents, but the problem has only become greater as we navigate our way through the pandemic. In fact, Lucy Shrimpton, Founder of The Sleep Nanny has seen a 300% rise in calls from worried parents desperate for help in overcoming sleepless nights. She trains many people each year to become Certified Sleep Nanny Consultants with the Sleep Nanny Academy™, giving them essential skills they need not only to help parents across the UK, but also learn how to grow a successful business. 

Lucy says: “Becoming a Sleep Nanny Consultant is a great idea right now if you want to take a change in direction because not only are you helping families when they need it most but you’re essentially running your own business, paving your own way for success and learning something new and exciting.

“2021 is definitely a perfect time to start an online business, particularly for mums, those who have been made redundant or anyone looking for something to do on their own terms. If they are committed to the training, and applying what they learn then they can have a brilliant business.”

The key facts on becoming a Sleep Nanny:

  • Average 8-10 weeks to train
  • Average 4K investment 
  • Average £600-£1500 per week income
  • Average 15-30 hours working per week once running your business 


Lucy says: “We have had someone whizz through our program in as little as five weeks but typically it takes between eight to 10 weeks though it is self-paced. The training we offer is flexible so people can work through it module to module at the pace that suits them so they can go at it full time, or spread it across a period of months while they’re working on other things. You just need to complete one module before you move onto the next though through case study work and an exam.”


Costs for training where you gain the Sleep Nanny certification start at £2000. This can rise to £6000 but it really depends on the level of training that individuals go for. The Sleep Nanny’s most popular package is their £4000 package because that includes a whole year of support after an individual completes their training. That’s support with their business, with their client work, lots of coaching and mentoring beyond the training and a lot of people see the value in that long term as it’s one thing training up and being qualified but running a business is completely different. 

Hours & Earnings 

Don't miss out on any breaking news or insightful opinions!
Subscribe to our free newsletter and stay updated on the go!

By submitting this form, you are consenting to receive marketing emails from: Global Banking & Finance Review. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email.

Lucy says: “What you earn and the hours you put in is entirely up to the qualified sleep consultant. We can’t give forecasts or predictions on income as it’s always so dependent on the individual’s passion, skillset, time and effort, but we have seen people earn anything from £3,000 to over £6,000 per month. They can charge £1000 per sleep programme for their clients and sell two or three of those a week. They set their prices and so long as they know how to enrol clients at that price point, and provide a brilliant, effective service, then the sky is the limit.” 

Individuals can also learn about scaling, devising things like online programmes that consultants can teach to many people at once. Therefore, you’re not exchanging your time for money one-on-one all the time. 

Lucy says: “In terms of the hours, most people want it to be flexible, fitting their work around family and hobbies. If they just want to do evenings or weekends or just work school hours, then they can.”

From Dreamliner to Dream Maker 

One woman who started her own business as a Sleep Consultant is Samantha Engel. The 51 year old from Enfield joined the Sleep Nanny Academy™ in September after taking redundancy from her 25 year career as cabin crew.

Samantha says: “I loved my job but with the drastic changes of 2020 and airlines suffering terribly as a result of the pandemic, I had the opportunity to change direction in my career. I looked around for a while and saw how flexible sleep consulting could be. I have a six year old daughter and wanted to find something where I could be at home with her, home schooling when I needed to, while making a financially viable business and helping other families. 

“I can’t speak more highly of the training with the Sleep Nanny Academy. I not only learnt an incredible amount but also felt supported throughout my training and afterwards. I now feel equipped to make a big difference to the lives of tired families.” Since graduating from the Academy, Samantha has already made a big impact with a catalogue of satisfied customers under her belt with her business, Sammy Sleep Nanny.  

Lucy concludes: “Times are so tough right now but when people are backed into a corner and forced to take a new direction, amazing things can happen. Becoming a sleep consultant is a wonderful career choice as you’re making a huge change to a family’s life, while taking back control of your working life.” //  


Recent Post: