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Tickitto partners with Careem to give customers easy access to global events via its Super App - Business Express

Tickitto partners with Careem to give customers easy access to global events via its Super App


London, UK – 31st October 2022, 7AM: Tickitto, has announced its partnership with the UAE’s leading multi-service app, Careem, to create an online events marketplace that provides easy access to events in the UAE and other parts of the world through the Careem Super App.

Tickitto has confirmed that its events marketplace (available direct-to-consumers as Tikety.com) will now be available on the Careem app as a ‘Tickets & Passes’ tile through which customers can search for, purchase and manage tickets and bookings for museums, tours, and other activities across the UAE and a full range of music and sports events, theater shows, and live entertainment across the world.

Founded in 2019, Tickitto provides access to thousands of events catering to adults, children, and families, including the most popular venues in the UAE such as Dubai Parks and Resorts, Ain Dubai, the world’s biggest and tallest Ferris wheel, and The Museum of the Future. Through the Tickitto tile on the Careem app, Careem customers can now access tours, events and experiences across North America, Europe and Asia, including the best of Broadway and the West End, top flight professional sports such as English Premier League and the National Football League in the US. 

Tickitto was accepted into Hub71, Abu Dhabi’s global tech ecosystem, as part of its latest cohort of tech startups that chose to set up and scale from the UAE’s capital. With Hub71’s support, Tickitto was able to soft land into a supportive ecosystem, enabling it to unlock a new global network of strategic partners, investors and organizations. With a shared mission to accelerate entrepreneurship and innovation in the UAE, Tickitto was able to easily connect and partner with Careem through Hub71’s network to give users quick access to the country’s best events. 

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Ali Sinai, Senior Director of Partnerships at Careem said, “We’re excited to simplify life even more for our customers through our partnership with Tickitto, one of the largest ticketing platforms in the UAE. Careem customers in the UAE can now book a whole range of exciting events through a single channel, removing the need to navigate multiple ticketing websites with fragmented prices and add ons or having to repeatedly add payment and identity details.” 

Dana Lattouf, CEO of Tickitto said, “We are huge fans of Careem and when the opportunity arose to be part of their journey in making lives easier for their UAE customers, we jumped at it. We’ve worked hard to curate the very best events and attractions in the region and love helping our customers make memories they will cherish forever.”

Tickitto was designed to solve a problem for consumer platforms who wish to offer value-add services to their customers but find ticketed events too complex due to the fragmented nature of the supply chain. Tickitto’s API is recognised as the most intuitive solution to accessing the world’s supply of ticketed events. Within days of starting the implementation our clients have been ready to offer a full ticketing solution to their customers. For partners who do not wish to integrate the API into their own digital platform, Tickitto offers a white label or hybrid solution. The introduction of Tikety.com in the Summer of 2022 means that Tickitto also offers a trusted direct-to-customer solution, which Careem have incorporated into their Super App.

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