Michelle Hope is a ‘Women Entrepreneur’ as her role is vital to the beauty industry, with her being the first women of colour to create a luxury skincare line for women of colour ( not marketed to ).  She is the women next door, who as a child wanted to see products that were created for women like herself.  She is one of the many women like those who came before her, who paved the way for her, who don’t take “no” as a closed door and see that as an opportunity to push harder.  Her late grandmother Minette who formed a “women’s chapter” in London after arriving in England on the “Windrush” from the Caribbean in 1955 was a bedrock of society. There she laid the foundation for other “women chapters” to be developed and create networks for business in their local communities so they could thrive economically.

Marketing skills, are a must, and the accumulative time you can spend a few times a day, learning a new skill is giving yourself dividend for your future earning power.  Thinking outside the box to find an independent line of study and work while in school, not only prepares you for the inevitable, it will give you grit, endurance, strength of character and purpose. The female mavericks and business women I was raised with never waited for innovation from anyone else, they kept pushing forward.  

Don’t feel estranged from society when creating, it can take many years of seasoning and dedicated experience, sometimes unknown to you that the very company you keep, you are learning from unconsciously.  

 Michelle’s lessons of over coming challenges, perseverance, and focus has broken down barriers to partner with the top manufacturers, in order to bring her two product lines to market. She is a disrupter. 

 “The role of Women Entrepreneurs in today’s society” 

Michelle is living proof of this, and supports the fact that women of colour are the fastest growing entrepreneur group globally, £525 billion and growing.  Michelle believes that her role is to create a product that has efficacy, and is innovative which serves the growing need for women.  We should use our innate globally, female entrepreneurship is the bedrock of society and the most thriving digitally, because social media has opened the doors for this growth, however, even with the largest proportion of Instagram users being ‘female entrepreneurs’ its still a hurdle to get verified. 

“ Why is it important to have Women Entrepreneurs”

Michelle Hope’s eponymous name brand serves to give every young girl the opportunity to see that she can achieve her dream through ambition, and by turning these into goals can grow to become a successful business women, through her own accomplishments inspiring others in their journey and sharing the mind-set required. 

“Globalisation is here and growing, we need women who can dream of things that never were”. 

 “The Importance of Women Entrepreneurs” 

Women use language of inclusion and connection which is innate in our biology, which primarily develops through organising the home, setting standards, which becomes innate. Our ease of making friendships from the school ground and resolving conflicts from an early age serves us well when creating business connections, which focuses our mind on the goal. There we apply our natural aptitudes. In the business world of beauty, food, education, law and the civil society, they all require a women’s mind and even more so in the growing digital market place. Corporations and Universities are teaching emotional intelligence programs as an important element of growth and leadership. This is why “female entrepreneurship” is important to society. 

Today’s digital age has increased Women’s curiosity more than ever before to create and make money, this leads to the money staying in the households which enables for a better life of  independence and choices for our children, grandchildren, nieces, and therefore there is “no child left behind” everyone benefits from women in business.

Instagram Page (@_michellehopeskincare)