Content marketing and PR agency Padua Communications has launched a new range of marketing support services. The Dolce Vita suite of services are aimed at SME business owners who need some help in the challenging current circumstances.
Nicky Rudd, Managing Director at Padua Communications, explains: “We’ve developed this range of services as a number of our customers have had to remain agile in the past nine months with the pandemic. The days of working to a long-term marketing strategy are on hold for now, and instead businesses are looking for expert advice as and when they need it. The Dolce Vita range has been created to give SME business owners and managers some confidence as they make marketing changes in challenging circumstances on what feels like a weekly basis at the moment. These could be moving from traditional marketing to online or having to create a different marketing offering for new services that have been created in response to the pandemic.”
The Dolce Vita range comprises four offerings with varying levels of strategic marketing support and implementation support with content creation and social media snippets. These are:
- Duo – (2 hours of advice, as and when you need it)
Ideal to brainstorm some ideas or get some expert advice on longer term strategy
- Quattro – (4 hours of advice, as and when you need it)
Ideal for business owners who want to check in regarding strategy. Six social media snippet updates are included in this package.
- Otto – (8 hours of advice, as and when you need it)
Otto includes a monthly blog post, time for a monthly marketing strategy support call and eight social media snippet updates
- Completo – (advice and guidance whenever you need it)
A perfect solution if you are looking to outsource your marketing support and want senior professional advice at a fraction of a cost of a full-time marketing director. Completo includes two monthly blog posts, marketing strategy support (we’re at the end of the phone whenever you need us) and implementation of your marketing programmes including the creation of social media snippets and the management of your social media channels.
Professional, flexible help for uncertain times
Nicky says: “There is still a lot of uncertainty with the pandemic. We wanted to deliver a range of affordable solutions that can help businesses as they adapt in the coming months, whether that is help on strategy, implementation or just to spark new ideas if their current sales funnel has dried up.”
Dolce Vita services run on a monthly basis with no tie-in fee. Depending on requirements, businesses can switch between the packages as and when they need additional support. Prices start at £200 per month.
Over the past decade, Padua Communications has worked with over 150 SMEs across 70 different industries. It has also provided training and consultancy for The Institute of Directors, The Chartered Institute of Marketing and Hampshire and Surrey Chambers of Commerce.